SLA Management Presentation by Digital Fuel and O2 at TeleManagement World Americas

SLA Management Solution Augments O2's BSS/OSS Systems to Deliver Improved Customer Experiences

SAN MATEO, Calif. – December 4, 2006Digital Fuel, the leader in Business Service Management, today announced that CEO Yisrael Dancziger will co-present in a session at TM Forum's TeleManagement World on December 6th at 10:50 AM, titled "Transforming Operations from Network to Customer Centric Management – an O2 Case Study." Dancziger will co-present with David Holcombe, OSS Business Applications Manager for IS Delivery at O2 UK.

Digital Fuel is located at booth #120 on the show floor. Conference participants can schedule a time to meet with Digital Fuel by clicking here.

BSS/OSS System Augmented by SLA Management Software

The session will focus on the SLA Management software application that augmented O2's BSS/OSS system, and helped O2 move from a #4 position in its market to the #1 position. It will outline how to attain effective customer-centric service quality management, the benefits from augmenting OSS/BSS with a business application to automate Service Level Agreement (SLA) management, and how companies across the telecommunications industry can benefit from a customer-centric approach to operations enabled with SLA management software.

SLA and SQM Solutions for Customer Experience Insights

Dancziger and Holcombe will also discuss how telecommunications service providers can win and keep customers using SLA management. Many service providers are deploying SLA and SQM solutions in order to provide a detailed view of the quality experience they are delivering to their customers. SLA management has become a critical requirement for service providers, and is becoming a required part of SLA contracts.

"As corporate telecommunications customers demand managed service level agreements, service providers need to make that transition from viewing themselves as a manager of networks into an organization focused on customer needs," said Yisrael Dancziger, President and CEO of Digital Fuel. "As their customers request a higher level of accountability in the service agreements, service providers are under pressure to build a robust service management structure around total customer care."

About Digital Fuel

Digital Fuel is the leading provider of business service management (BSM) software solutions, helping service providers and enterprise service organizations manage the performance, financial, and regulatory aspects of IT, telecommunications, and business process services. Digital Fuel has the largest deployments for SLA management and service cost management in the world, with thousands of concurrent users, SLAs, KPIs, metrics, cost formulas, and pricing rules. With Digital Fuel's patented visual approach, our customers are deployed rapidly to quickly drive business value from automating the management of service offerings, agreements, service cost, and performance with their service customers and vendors. ServiceFlow manages billions in business and IT services at companies and governments around the world such as Procter & Gamble, General Electric, Cummins, Capgemini, BT, IBM, SITA, Siemens Business Services, O2, Atos Origin, Telefonica, Transport of London, CSC and many others. Digital Fuel is headquartered in San Mateo, California, with offices across North America and Europe. Learn more at http://www.digitalfuel.com.